About us

Every professional club has the opportunity to actively drive internationalization and thus contribute to the overall growth of the league. Starting XI Consulting develops precisely tailored growth strategies that enhance clubs’ international visibility and sustainably strengthen their competitiveness.

Thanks to in-depth industry knowledge and a clear understanding of trends in the sports business, tailored international strategies are consistently implemented. In doing so, the funding provided by the DFL is strategically utilized to effectively drive forward innovative projects and strategic partnerships.

The approach follows a sports-driven perspective that deliberately leverages the close connection between club development and sporting success. Through precisely coordinated measures, these interactions are strategically maximized to drive sustainable growth on an international level.